Website · Case study

Omah Ayoe

Editorial marketing site for an aesthetic & skin clinic—consult-first storytelling, treatment and concern paths, and WhatsApp conversion.

  • Next.js
  • React
  • Tailwind CSS
Visit live site
Omah Ayoe homepage — aesthetic and skin clinic editorial hero

Context

Problem

A Gresik aesthetic clinic needed a digital home that felt medical and editorial—not a generic spa brochure—so visitors could understand the consult-first approach and start a conversation.

Audience

User

Prospective patients scanning on mobile first, deciding whether to book a consultation rather than pick a package from a catalog.

Approach

Solution

A Next.js marketing site with calm typography, clear CTAs into WhatsApp, and sections for treatments, skin concerns, doctors, results, FAQ, and location.

Capabilities

Key features

  • Consult-first hero with WhatsApp and treatment CTAs
  • Treatment list and skin-concern paths
  • Doctors, FAQ, location, and booking handoff

Hard parts

Challenges

  • Keeping an editorial tone without hiding the next step
  • Structuring many treatments and concerns without clutter
  • Honest claims and aftercare messaging on a marketing surface

Outcome

Impact

Visitors can read how the clinic works, scan treatments and concerns, and start a consultation from a single branded site.

Stack

Tech choices

  • Next.js

    Fast static/marketing deployment on Vercel with App Router conventions.

  • React

    Composable sections for treatments, concerns, and conversion blocks.

  • Tailwind CSS

    Rapid editorial layout and responsive tuning without a heavy component library.

Gallery

Screenshots

  • Omah Ayoe homepage hero and clinic branding

Live

Live preview

Open the production surface in a new tab for the full experience.

Visit live site